Product Business Executive
SKILLS
- Product Management
- P&L Leadership
- Organizational Development
- Business Strategy
Ethan L Stiles is currently the general manager / VP, Evolution Fresh, one of the fastest-growing juice brands in the U.S. in 2021. As the general manager, he leads a team of 200+ employees to grow the Evolution Fresh cold-pressed juice business and is responsible for business growth and success across all functions, including sales, marketing, product development, supply chain (i.e. produce sourcing, juicery operations, direct store delivery & distribution), customer service, finance, and human resources.
Prior to his current role, he was vice president, product for Starbucks, with a focus on Food, Merchandise, and Coffee. During his 3+ years in the role, he helped improve food quality, expand the range of healthy options, and enhance the environmental sustainability of Starbucks offering while focusing the overall product lineup on fewer, bigger SKUs. New platform launches included Breakfast Wraps, the Impossible Breakfast Sandwich, and new Protein Boxes. Additionally, Ethan was a member of the US Leadership Team during 2018, responsible for overall US business growth.
Throughout his nearly 20 year career, Ethan has worked in general management, product, and business strategy roles at Starbucks, Samsung Electronics, and McKinsey & Company.
Ethan has an A.B. in Economics from Harvard University and an M.B.A from Harvard Business School. He is available for speaking and writing engagements and is open to board service opportunities at consumer-focused companies